4 Essentials of Marketing Content

Whether you’re writing a blog entry, a branded article, a how-to, or even a PDF it’s essential to ensure that each piece of content you create can deliver your business goals. But what criteria can you apply before you publish to best ensure that the ultimate goal will be achieved? As I thought about this topic, I started putting together […]

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How to Write a Great Web Post – Scannability

Writing for the Web has unique challenges.  In this series of posts you’ll learn the best practices for writing for the Web that can help you better connect with your readers and maximize the effectiveness of your writing A lot has been said about actually having good content.  And to be clear, “content is still king”.  However, having great content […]

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How to Rank a Web Portal, Precision vs. Recall

A web portals single purpose is to organize information.  What differs from portal to portal is how they organize and rank that information. Some web portals seek to organize information into taxonomies or tagging, while others rely on pure search.  Other portals focus on a single verticle of information, like the product search engines such as shopping.com.  However, all portals […]

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Search Friendly Writing, Get Noticed in 4 Easy Steps

Want to increase your audience reach and generate lots of views?  Why does one post get hundreds or thousands of views and another post does not?  It’s typically not a difference in the content quality or the author’s connections that is the deciding factor, it’s more often the case that one post gets picked up in the search engines and […]

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Electronic Drums, Getting Started

I finally took the leap and decided to learn how to play the drums.  After some initial research I decided the best route for me was an electronic drum set.  Everyone agrees nothing beats the true sound of percussion drums.  However, the affordability and flexibility of the electronic drums makes it a great place to start for a beginner like […]

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Stacker, Skill or Slot Machine?

I recently found an interesting arcade game.  It’s called Stacker. It’s one of those “skill” games.  The idea is to stack blocks as they move back and forth across the screen in order to reach the top.  It starts out easy on the lower levels and gets harder as the levels progress. If you make it to the top, you […]

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